G.++CASE+STUDY

http://www.gettyimages.com/detail/87861881/flickr?esource=en-us_flickr_photo Examine the nature of the student’s participation. Note changes in the student’s participation. Note student dialog with others and the instructor. I picked the student I have decided to follow for this case study after looking at her profile and picture. Ana is from rural New York, and her photo is of her and her boyfriend kissing. She is 17 years old and states that she has had a boyfriend for 3 years. She wants to major in fashion and Facebook is her favorite site. I thought she might not be your highest achieving student, and I would be able to see growth in her learning over the couple of weeks I had been active in the online class. Quite frankly, I pegged Ana as a lower achieving type of student. Her initial posts state that she does not know anyone in this class, and she does not have anything in common with anyone else. There was no one in the class who had an interesting hobby, according to Ana. By week three, Ana was commenting on others’ posts in a friendly, positive way. She is courteous and thoughtful to her classmates and teacher. She types like she talks….typical teenager type comments. Her sentence structure and spelling are good. By week four, Ana is becoming more active in her postings. The class is now discussing online buying and shopping, and she loves this! She is posting at least three times a week which is required. Most posts are short “I agree” posts, but some are longer and her reasoning is logical. Recently, Ana was sick and missed some work, but she posted a private thread to the teacher explaining what happened. She asked for a time extension and was granted one. At this point, I am becoming more impressed with Ana’s participation and postings. She is not appearing to be the lower achieving student I expected from her picture and initial posts. I know I should not judge her by her photo, but I am glad I made a first impression of her that I could then use to compare with what she really was all about. By week six and seven, I started to wonder what her grades were like. I peeked into the grade book and discovered that she has a 95.5% average! Ana is quite bright and thoughtful. Her posted photo of her and her boyfriend kissing gave me the initial impression of someone who is more boy crazy than school crazy! I am pleased to be proven very wrong about this. I reread Ana’s profile and saw that she considered school to be a very big priority in her life. I did not notice this in my first glance at her profile. The image she projected from her photo and aspirations in her initial profile did not portray the bright, young woman she really is. What types of thinking skills/information processing does the learner exhibit during their online discussions? Ana does all the assignments thoroughly and on time. She uses source citations whenever necessary. Her responses show that she had read the material. She had opinions based on the readings. Any real thinking skills and information processing will be occurring as part of this online courses’ final project, which is not due for seven more weeks. In this final project, the student will have a complete business plan for a business they have started, a virtual storefront, a full advertising plan…really everything that would be needed to start one’s own business. This is where Ana will show how she has grown in her analytical thinking skills. I, unfortunately, will not be there to see it! How much time in relation to their peers did this student spend online? Ana might have spent more time online than her peers for a couple of activities that really interested her (shopping, for example). However, Ana and her peers post online the minimum number of times necessary. How familiar and competent is the student with technology? Ana is reasonably competent as far as I can tell. She has not expressed any concerns about technology. Again, the best answer to this question will be when the final project is done. She will need to have been very creative technologically on the project. How successful academically is the student? As I posted earlier in this part of the portfolio, Ana is very successful academically. She has an A in this course. It is also the second VHS course she has taken so that shows she also has ambition. Select artifacts that represent the student’s achievement and reflect on them. For the initial discussion response share the five ideas from the list that you like the best. Include a brief explanation of each and a comment identifying why you like it. Later on, you will create a prototype storefront for one of these ideas - your own virtual storefront! <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">This is an opportunity for you to help your classmates - read their ideas and let them know which ones you like best and why. Be positive and your criticisms should all be constructive! If you have an idea for them, let them know. You need to respond to at least two of your classmates. After you have responded to at least two of your classmates respond back to someone that has responded to you - let's get some conversation going! <span style="font-family: "Times New Roman","serif"; font-size: 12pt;">
 * <span style="font-family: "Times New Roman","serif"; font-size: 12pt; line-height: 115%;">Artifact #1: **<span style="font-family: "Times New Roman","serif"; font-size: 12pt; line-height: 115%;"> The following is an assignment the students did to brainstorm what businesses they might open. This assignment is preparing them for the final project where they will do a business plan and create a virtual business. Ana’s response is below the assignment in italics.
 * //<span style="font-family: "Times New Roman","serif"; font-size: 12pt; line-height: 115%;">Styling salon //**//<span style="font-family: "Times New Roman","serif"; font-size: 12pt; line-height: 115%;">- I love hair and I love make up and put together I think that it would be an amazing store to own because people like to feel pretty and look good. So I am sure that affordable looks in a busy area would do well.


 * Shoe store**- I have always been obsessed with shoes. Heels, flats, sneakers, flip flops anything you could think of I have. If I had a store that was of shoes I think that it would do well and especially because there would be plenty of styles. And in a mall or shopping center I think this would fit in perfectly.


 * Bakery shop**- I love treats. I absolutely love them and I think that other people do as well. So I think that a bakery in nice location would do so well because I am so girly and I love girl stuff so I would design my bakery so pretty and pink and I think people would really like that.


 * Electronic store**- I think that an electronic store right now is doing really well and I would love to own one because you would have a good business and good knowledge about the latest things that are available.

//<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">1. ////<span style="color: black; font-family: "Times New Roman","serif"; font-size: 12pt;">Panasonic 40GB Hybrid Hard Drive Camcorder, //**//<span style="color: #cc0000; font-family: "Times New Roman","serif"; font-size: 12pt;">Price: $195.00 //****//<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">Shipping:$0.00 //** //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">>>**Total: $195.00** // //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">2. ////<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">Provider name with address: pricegrabber.com // //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> [] item says that it has no shipping fees and no taxes and it is new! // //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> 2. // //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">A book: The 7 Habits of Highly Effective Teens by S. Covey // //<span style="color: black; font-family: "Times New Roman","serif"; font-size: 12pt;">Price: ////<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">Paperback**$5.00** Shipping estimate$3.97 // //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">Total: $8.97 // //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">Provider name and address: borders.com // //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> [] // //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">It is brand new book the only thing is that it is paperback but it is very good. // //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> 3. Chocolate: Whitman's Sampler assorted 16 oz // //<span style="color: black; font-family: "Times New Roman","serif"; font-size: 12pt;">Price: 13.99 //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> //<span style="color: black; font-family: "Times New Roman","serif"; font-size: 12pt;">Shipping fees are free so there is none so the total price would be $13.99 //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> //<span style="color: black; font-family: "Times New Roman","serif"; font-size: 12pt;">Provider name and address: russelstover.com //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> [] // //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> 4. Sneakers: Nike Air Max 180 + II (any color) // //<span style="color: black; font-family: "Times New Roman","serif"; font-size: 12pt;"> P ////<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">rice: $79.99 with no sales tax. And you would also get free shipping for this item. // //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">Provider name and address: shoezoo.com // //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> [] // //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">5. A DVD movie: "Shrek the Third, starring [|Mike Myers], [|Eddie Murphy] , [|Cameron Diaz]  // //<span style="color: black; font-family: "Times New Roman","serif"; font-size: 12pt;"> Price: $15.19 shipping: $2.99 //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> //<span style="color: black; font-family: "Times New Roman","serif"; font-size: 12pt;">Total: $18.18 //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> //<span style="color: black; font-family: "Times New Roman","serif"; font-size: 12pt;"> Provider name and address: //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> //<span style="color: black; font-family: "Times New Roman","serif"; font-size: 12pt;">Cduniverse.com //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> [] // //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> **The total amount that I spent on these items is: $316.13** // //<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">My shopping trip was actually fun. I thought that this was going to be hard and that I was going to have a hard time finding all of the information. But I actually had fun looking for the deals and seeing what website offered you the best deal. What I found the most helpful would have to be the search engine because I know a lot of sites that sell all of these items but I did not know any myself that would have been cheaper so when I put these items into the search engine it gave me exactly what I was looking for and it even gave me all of the best deals first, which was a plus for me. What I found the least helpful would have had to been the search engines that I know. I thought that once I got this assignment figured out it was going to be a lot easier than I thought because I said to myself “oh Wal-Mart, target and borders MUST all have these and cheap” but I was wrong because the internet actually found me better deals. Shipping fees only influenced one of the items that I bought and I ended up getting the one that was the least expensive. I found a lot of the items that said that if you bought them today, than you would get free shipping for a weekend deal which turned out a lot better than I thought. I chose a lot of providers that I saw where safe to use and did not look like they where trying to steal your money. // <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">First, read these articles about "Sticky Web Sites" <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">1. [|Creating Sticky Web Sites] <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">2. [|Make Things Sticky] <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">Next, go to the web and select a web site of your choosing. Review the site and its features. <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">Last but not least, go to the Assignment Discussion area and find the thread <span style="color: blue; font-family: "Arial","sans-serif"; font-size: 10pt;">Week 05: Sticky Business <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">. Keeping your site visit, and your reading in mind, comment on each of the following questions: <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">This assignment is worth 25 points. To receive full credit, you must do the following: <span style="color: red; font-family: "Arial","sans-serif"; font-size: 10pt;">Task <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> || <span style="color: red; font-family: "Arial","sans-serif"; font-size: 10pt;">Complete­d <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> || <span style="color: red; font-family: "Arial","sans-serif"; font-size: 10pt;">Date <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> || <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">Read the articles, " <span style="color: blue; font-family: "Arial","sans-serif"; font-size: 10pt;">Creating Sticky Web Sites <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">" and " <span style="color: blue; font-family: "Arial","sans-serif"; font-size: 10pt;">Make Things Sticky <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">" <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> || <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> || <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> || <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">Visit a web site of your choosing, and review the site and its web marketing features, keeping in mind the information you have just read <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> || <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> || <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> || <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">Answer the 4 questions above, in the Assignment Discussions Area thread <span style="color: blue; font-family: "Arial","sans-serif"; font-size: 10pt;">Week 05: Sticky Business <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">. Include your references. <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> || <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> || <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> || <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">Review your classmates responses. <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> || <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> || <span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> || <span style="font-family: "Times New Roman","serif"; font-size: 12pt; line-height: 115%;"> //<span style="font-family: "Arial","sans-serif"; font-size: 10pt;">Stickyness in my own words means, ability to draw people to a website. Having interesting and good products to keep them coming. // //<span style="font-family: "Arial","sans-serif"; font-size: 10pt;">ebay.com is "sticky" website because they are able to help you and search for the best deals for you. And they help you sell stuff without charge // //<span style="font-family: "Arial","sans-serif"; font-size: 10pt;">Content would best suit ebay out of the 3 c's because people are able to find the best deals and are not charged for membership and you can call there customer service line at anytimr if you are having problems. // //the website has a lot of features that would be considered sticky, because you can surf through it fast with out any problems and with out it freezing up on you. They are very specific about what they are selling and you can also ask questions about the product to the people wha are selling it before you buy it.//
 * Clothing store**- I would love to own my own store one day and I would love that people would wear clothes that I personally design myself I think that it would be great and that it would be a good success because I would sell ALL types of things like girl products clothes for girls //
 * <span style="font-family: "Times New Roman","serif"; font-size: 12pt;">My reflection: I chose this artifact as a way to introduce Ana to you all. You can see from the types of businesses she would like to open that she is a teenage girl! All the students had businesses like these that reflected their personalities. At this point, these businesses are just simple ideas. Ana will be picking one of these businesses to concentrate on. She will design a virtual store front and develop a business plan. Students responded to each others’ business ideas and commented about what was unique or how they thought the ideas their classmates had would work or not work. I chose this artifact because this is the launching point for the final project due in week 15. **
 * <span style="font-family: "Times New Roman","serif"; font-size: 12pt;">Artifact #2: **<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">In this lesson, students were given $500 to shop for certain items: a camcorder, a book, chocolates, sneakers and a movie. They had to shop online and find the best prices. Here is what Ana found. Her narrative is included at the end of the list:
 * <span style="font-family: "Times New Roman","serif"; font-size: 12pt;">My Reflection: This online assignment is an example of authentic assessment. It had a purpose and was relevant and engaging. The assignment generated a lot of discussion among the students. The teacher was able to inject some general observations that got the students to think more critically about their buying habits. In addition, this assignment was a great use of technology. Overall, a very successful and engaging lesson. Ana did a nice job. **<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">
 * <span style="font-family: "Times New Roman","serif"; font-size: 12pt;">Artifact #3: **<span style="font-family: "Times New Roman","serif"; font-size: 12pt;"> The following is an assignment doing research after reading articles. Ana’s response is below the assignment in italics:
 * <span style="color: blue; font-family: "Arial","sans-serif"; font-size: 12pt;">What to Do **<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">
 * 1) <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">In your own words, define web site "stickiness". <span style="font-family: "Times New Roman","serif"; font-size: 12pt;">
 * 2) <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">Give me the URL for the site you visited, and describe some of the ways the site creator has made the site "sticky". <span style="font-family: "Times New Roman","serif"; font-size: 12pt;">
 * 3) <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">Which of the "3 C's" of web marketing does your site contain? (be sure to give examples). <span style="font-family: "Times New Roman","serif"; font-size: 12pt;">
 * 4) <span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">Are any of the "sticky" tacktics listed as good or ugly features on the list you developed for 5.2? <span style="font-family: "Times New Roman","serif"; font-size: 12pt;">
 * <span style="color: blue; font-family: "Arial","sans-serif"; font-size: 12pt;">How you will be graded **<span style="font-family: "Times New Roman","serif"; font-size: 12pt;">
 * //<span style="color: black; font-family: "Arial","sans-serif"; font-size: 10pt;">1. In your own words, define web site "stickiness". //**
 * //<span style="font-family: "Arial","sans-serif"; font-size: 10pt;">2. Give me the URL for the site you visited, and describe some of the ways the site creator has made the site "sticky". //**
 * //<span style="font-family: "Arial","sans-serif"; font-size: 10pt;">3. Which of the "3 C's" of web marketing does your site contain? (be sure to give examples). //**
 * //4. Are any of the "sticky" tacktics listed as good or ugly features on the list you developed for 5.2?//**
 * //<span style="font-family: "Times New Roman","serif"; font-size: 12pt; line-height: 115%;"> Clothing store //**//<span style="font-family: "Times New Roman","serif"; font-size: 12pt; line-height: 115%;">- I would love to own my own store one day and I would love that people would wear clothes that I personally design myself I think that it would be great and that it would be a good success because I would sell ALL types of things like girl products clothes for girls //
 * <span style="font-family: "Times New Roman","serif"; font-size: 12pt; line-height: 115%;">My Reflection: This assignment required some readings/research to answer the questions. It is an example of a different type of assessment than Artifact #2. I chose it because it shows how Ana tackles her research and her thought process when answering the questions. It is a little rough…spelling mistakes, etc., but it shows that Ana understood the assignment. **